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Decathlon’s expansion plans supported by GEFCO

30 July 2018

Decathlon was founded in 1976 in Lille, France and are currently present in 46 countries. They launched into the UK market in 1999 with their first store in Surrey Quays and now have 39 stores all around the UK with a further three stores opening before the end of the year in Portsmouth, Greenwich and Telford.

Decathlon is one of the largest sports retailers worldwide and hold the same ambition in the UK. To achieve this, they are opening stores at an increasing rate and aim to have over 300 stores within the next ten years.   

We are proud that Decathlon have extended its contract with us as we help to support their expansion programme over the course of 2018 - 2019.

The contract has been agreed following the successful progression of a project for the transportation of goods to six nationwide Decathlon stores from its Northampton logistics centre, which was launched in July 2017.

Jason Stirling, Key Account Manager at GEFCO UK, commented: “Supporting our customers' growth strategy is a major priority for our business and we’re pleased to work with Decathlon further following the success of our initial partnership.

“As a business, we are constantly working to drive value across the supply chain. Our customer-first approach, and commitment to innovation, has seen us go the extra mile to anticipate and overcome customer challenges and we’re establishing strong relationships as a result.”

Press release and press contacts

Andrew Murgatroyd - Weber Shandwick - amurgatroyd@webershandwick.com - 0 161 238 9423

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